Savage Lands becomes the highest-grossing film in franchise history

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The hunt reached a new commercial level. The latest chapter in the iconic sci-fi saga, Predator: Savage Lands (in the original, Predator: Badlands), has just carved its name into history as the film with the highest global grossing of the entire franchise. Production accumulated US$173.7 million at the global box office, surpassing its predecessors and proving that interest in the Yautja remains more alive than ever.

Directed by Then Trachtenbergthe same person responsible for the acclaimed The Predator: The Hunt (2022), the film expands the series’ mythology with an approach that mixes the classic tension of survival with new futuristic narrative elements, which seems to have resonated with international audiences.

The challenge of profit and the future of the saga

Despite the record gross collection, the path to profitability in cinemas still requires momentum. With an estimated production budget of US$105 millionindustry analysts point out that Predator: Wildlands would need to reach a mark close to US$250 million globally to pay only through ticket sales, considering marketing costs and exhibitors’ share.

However, the current entertainment landscape offers other avenues for success. Even if the film doesn’t achieve this specific goal on the big screen, the Disney ea 20th Century Studios have plenty of reasons to celebrate. The revenue potential in the Home VideoVOD (Video on Demand) and, later, streaming, is huge for an intellectual property of this size. The film can easily redeem itself and generate long-term profit through these secondary windows.

Furthermore, it is highly unlikely that the studio will give up on the franchise. The brand is going through a moment of revitalization and consistency. The last three main projects, the current Predator: Wildlandscritical success The Predator: The Hunt and the animated film Predator: Killer of Killerskept the franchise in the spotlight, with receptions that, overall, pleased fans and showed that there is a lot of room to explore in this universe. With the creative leadership of Trachtenbergo “Predator” It went from being a relic of the 80s to establishing itself as a modern studio powerhouse.

Predator: Wildlands continues to be shown in Brazilian cinemas.

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